FREE Practical marketing workshop in collaboration with Visit North Yorkshire  VNY

These workshops have been specially created for North Yorkshire's tourism & hospitality businesses by Susan Briggs. 

They are open to accommodation, activity-providers, attractions, food & drink, & retail businesses*

Attract visitors to your Filey business & make 2026 your best year ever

Date: Monday, 16th February 2026 

Time: 1.30 - 1.45 pm Registration, tea and coffee served. 1.45 pm Workshop begins and ends by 3.30 pm 

Venue: Filey Evron Centre, 1a John St, Filey YO14 9DQ

Details: an upbeat marketing workshop designed to kick-start your marketing for 2026

During this session, we'll work through the Tourism Knowhow formula, a tried-and-tested way to think through what you need to do, understand the most powerful marketing methods and maximise opportunities for your business. 

This workshop will be of equal use to those who are just getting started or been in business a long time. Expect to leave the session with a clear sense of purpose, strong action points and lots of enthusiasm and ideas!

We'll answer all these questions - and any others you'd like to ask. 

  • How can you attract more visitors, encouraging them to spend more and stay longer?
  • 3 essential marketing activities you need to do and be aware of right now
  • How visitors and customers are thinking now - and what you need to do to inform and inspire them 
  • How to stand out on social media and increase your revenue by telling the right stories about your business

You'll discover the answers to all these questions during this entertaining workshop, tailored to the needs of Filey businesses

This workshop is run by Susan Briggs, Director of The Tourism Network, who has helped over 8500 tourism & hospitality businesses to increase their revenue and be more successful. She specialises in practical advice, and low cost, easy marketing techniques anyone can use. 

Make sure you bring pen and paper, ready to make a LOT of notes, ready for action! 

"Every one of Susan's workshops I've attended, both in-person and on Zoom, has taken us to another level and provided us with a much more professional business that has increased sales, brand awareness and premium" Archie, Food business & accommodation provider

* Please note: the content for these workshops has been specially developed for visitor-facing businesses such as accommodation, activity-providers, attractions, food & drink, & retail businesses.

They are not really suitable for industry suppliers such as consultants, agencies, designers etc but there may be other ways we can help. Pls email susan@tourismnetwork.co.uk

This event is organised in collaboration with Visit North Yorkshire, and is funded through York and North Yorkshire’s SPF (Shared Prosperity Fund) allocation, so funded by the Combined Authority.

 

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